Popup
ads are considered to be quite effective in promoting one’s website and are
cost efficient as well. Under this ad model, you use popup ads which are
published on other websites and promote your website to the visitors at that
site. Since the other website is promoting your website and is sending its
traffic at your site, you need to pay something against this. There are
different payments model and pay per view is also one of them. Under the pay
per view popup traffic, you need to pay to publisher every time it displays the
ad. The payment is generally low which makes this payment model cost effective.
The
popup ads are noticed by the target consumers easily and this helps in making
them very effective. They are display ads which open in a separate window and
demand attention. The ad window appears over the window you may be working on
and demands your attention. If the ad is attractive and relevant to the user
then he might click on it or visit your website. This makes your ad campaign
cost effective and helps you to get a good traffic easily. You can then convert
the traffic into target consumers and promote the website effectively.